Harlequin's Mark Rasmussen talks about 'stand out 'dance studios. |
Away from thousands of dancers and the
intense sounds of a variety of dance music emanating from various floors and
stages at MOVE-IT, an attentive audience assembled in the Seminar Theatre to
learn how to ‘Make a Dance Studio Stand Out.’ Presented by Harlequin Floors,
Mark Ramussen and supported by One Dance UK’s Helen Laws it was to be a busy
session.
Mark explained that there was a great
deal of ground to cover in the relatively short time scheduled, but cover it he
did. From floors to barres, mirrors to heating and ventilation, music systems
and a wealth of details that are important considerations in creating a studio
that is great for dancers to enjoy and perform safely. Part of a programme of
‘MOVE IT Pro seminars, moving to the audience questions it became evident that
at least some were from overseas and that many wanted to know more. In
particular once they had created a great studio how should they market the
facilities.
It was fortuitous that Mark as
Harlequin’s Group Marketing Manager was the ideal presenter to give the
audience some tips on digital marketing too, providing useful advice on
reaching out to local dance communities.
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